NIO HOUSE
Chengdu, Sichuan, China
NIO HOUSE is both a showroom gallery and members clubhouse for the Electric Car Brand NIO. The Chinese name for NIO is "WeiLai", which translates to "the future". We worked to design a space that looked "futuristic", but rather a space capable of adapting to the future demands of the brand. The design team worked to mirror back the client's emotions and words using space and form. We studied and absorbed NIO's key brand elements and used these ideas to ignite the early concepts of the design.
The NIO logo orients around a horizontal line, which separates the ark above ("Vision") and the arrow below ("Action"). The project space is separated into two parts by a defining line. By lowering the front portion of the second floor, the mezzanine becomes that horizontal line, from which light is cast upward and downward, visually defining the spaces above and below. There are several other features of the NIO HOUSE that are hidden or unobserved by the naked eye such as; an automatic moving walls and automated sliding mirrored glass doors, (very much in a James Bond Style), and custom rolled aluminum ceiling panels designed to match the terrazzo identically. All Mechanical Ducting, Lighting, and fire drop downs are design and hidden into the ceiling.
Level one focuses on technology and advancement through forum lectures and interactive displays. This level distinguishes itself from level two by utilizing the cool tones of terrazzo and steel. Level two aims to draw people together to form community and conversations. The 50 meter square green wall activates the senses and refreshes the atmosphere. As people come up the staircase, they are greeted with an open cafe, a 16 seat custom designed community table, perfect for afternoon meetings over coffee. Private work spaces are found in the Labs, which can transform through the motorized moving wall based on guests' needs. The library promotes leisure and learning, capable of displaying 1000 books. Members can grab their favorite read and relax in the wall niche, while their kids explore their creativity in the Joy Camp, filled with interactive games. Guests move through the space seamlessly around the core to experience meaningful moments with the brand.
Design Team:
MM CONSULATE:
Kyle MertensMeyer_Design Director
Brian Zhou_Senior Architect
Rose DiSarno_Senior Designer
Scott Alan Johnson_Interior Architect
Ellen Zhu_Designer
Consultants:
Lighting Design - Studio Illumine
Local Design Institute - ARS Haojing Architectural Design Co., Ltd. (Structure, MEP, CD Drawing)
Products:
MatzForm Furniture
Hay Furniture
Bolia Furniture
MUUTO Furniture
Norman Furniture
Shulin Zhejiang Manufacturing
EGE Carpet Textiles
Tretford Carpet Textiles
Kvadrat Fabric Textiles
Kohler Fixtures
2ND LEVEL
MEZZANINE LEVEL
1ST LEVEL